July 6, 2021


Episode 127

The aftermarket is a $300 billion industry powered by 270,000 independent shops driving massive amounts of inventory. When COVID swept in, it required an immediate need to pivot. As Chief Merchandising Officer, Dave Morris was at the forefront of navigating those rough seas for CarParts.com. In an insightful and candid conversation, the 30-year industry veteran takes Kevin and Willie behind the scenes of how the company not only survived but thrived throughout this unprecedented crisis. “We’re a very analytical company,” he explains. “We sell jobs, not parts.”